With over 16 years of experience, he has collaborated with clients across automotive, sports, fintech, education, and technology, including HSBC, Nissan, Chelsea FC, Hitachi, YouTube, and Jaguar, among many others. Early access to the internet sparked his fascination with human–machine interfaces and the power of digital experiences to captivate people and convey the essence of an idea through design.

This perspective continues to shape his approach to design, breaking conventions and creating distinctive, purpose-driven products.

Naturally curious, Diego is always exploring the boundaries of design and technology, with a deep interest in the ethical and moral implications of our increasingly connected world, particularly how technological progress impacts personal lives and privacy.

Throughout his career, he has contributed to teams driving innovation and delivering high-quality design work. His hands-on approach and collaborative leadership style have enabled him to guide diverse teams toward exceptional results.

Off-screen, Diego enjoys traveling, street photography, practising martial arts, and stage diving at every music show he attends.